Business consulting
Refine business models, identify potential and build a sound basis for business decisions.
BUSINESS. TECHNOLOGY. STRATEGY.
Question perspectives.
Recognise structures.
Looking at businesses, brands and ideas through systems theory: questioning beliefs, understanding organisation and recognising relationships.
Start a conversation
Reflect on your own perspective.
The ouroboros represents the circularity of cognition: stable realities and objects emerge through the recursive application of a system’s own operations. Our knowing remains bound to our own space of observation.
Benjamin Ferger · Diplom-Kaufmann · Diplom-Wirtschaftsjurist
EXPLORE EXPERTISE10Years as managing director
300+Product development iterations
~100Products
30+International IP rights
01 / EXPERTISE
Understand relationships.
Shape the future.
Entrepreneurial experience, business thinking and technical understanding – brought together in a clear perspective on your project.
Project management
Structure complex projects and guide their implementation – from the initial idea to a market-ready result.
Brand building
Develop brands with a clear identity. Think of positioning, product and communication as an interconnected system.
IP strategies
Connect innovation and IP rights strategically, in the context of product, market and business development.
02 / ABOUT ME
Entrepreneur. Inventor.
Systems thinker.
Benjamin Ferger
I bring together business, legal and technical perspectives. Ten years as managing director of New Direction Tackle, later also as its owner, have shaped my approach to business development.
Brand building, social media and product development were central to my work. I was personally involved in, and held significant responsibility for, more than 300 product development iterations and almost 100 products.
As the inventor and applicant behind more than 30 international IP rights, I know from first-hand experience how ideas, implementation and intellectual property connect.
EDUCATION & QUALIFICATIONS
- Studies in industrial engineering and management
- Studies in business administration
- Studies in business law
Diplom-Kaufmann (comparable in academic level to an MBA)
Diplom-Wirtschaftsjurist (comparable in academic level to an LL.M.)
Diplom-Wirtschaftsjurist (comparable in academic level to an LL.M.)
UNIVERSITY OF SIEGEN
Certificate of honour for outstanding academic achievement
Among the top 10% of the graduating class in business administration.
03 / SELECTED PROJECT
Turning strategy into a product.
IP · REIMAGINED DIGITALLYfolixumwww.folixum.com
Organise complexity.
Organise complexity.
Create clarity.
Lead design & architecture
At Folixum, I combine conceptual thinking, product design and systems architecture. A digital perspective on intellectual property management.
04 / PERSPECTIVES
Curiosity goes beyond
the desk.
What engages me, inspires me and keeps my perspective open.
- Systems theory
- Aquarium keeping
- Electrical engineering
- Product development
- Mountain biking
- Pipes and tobacco
- Fine whiskies
05 / LET’S TALK
What would you like
to move forward?
Let’s talk about your business, your brand
or your next idea.